It is really exciting to see the sudden hike in the SERP, but when it falls, it is so much disturbing. It takes a couple of months to put the efforts into grabbing the attention of visitors to the websites through SEO company in India.
When the SEO ranking goes down, it feels like you have gone back
from where you have made a start. Dropping in ranking and then a sudden pick up
is part of the digital world. There are lots of ways through which you can get
back the ranking. So, in this blog, we will talk about the causes of dropping
and how to overcome this by consulting Top SEO agencies in
India.
Why the ranking goes down suddenly?
As the digital marketing master, you need to keep track of
ranking daily. Through Google Search Console where you can find the proper
details of the traffic and how well it is ranked. Through Top
SEO company in India, you can check the
indexing status, visibility, and other things that could help you to make an
appropriate decision.
By tracking regularly, you can make changes in your strategies.
The SEO services in Noida also allow you to get
notified when any message or notification comes to your website. It notifies
you of the link that you have created externally and internally. Along with
that, if you have any errors in your site, it can also detect that and search
the relevant keywords for you.
The top three major reasons for falling down SEO ranking:
- Website
Tracking Code: In case there is any fallacious
data occur on your site, the SEO ranking suddenly goes down. So, you need
to check the tracking code first before anything else. Along with that,
sometimes, a website gets penalized if you do anything fishy. In case you
buy links, Google penalizes your website. So, like this, there are
hundreds more reasons that make your website penalized. By recovering from
this, you can increase the SEO ranking.
- Redesigning
of the website: If you are planning to redesign or
migrate your website, then you can also get affected by the SEO ranking on
search engine platforms. You should check if you have not broken or
de-optimized the website by consulting SEO services India. Along with that interruption in
services, changes in architecture and failed implementation also lower the
SEO ranking.
- Content
Quality: The other most common reason for
dropping in ranking is content quality. Google always keeps its eyes on
the content that you upload on your site. Well, no one has time to read
your long published articles or content. So, the best way is to upload the
content in an easy and user-friendly way.
When you cover up the above-discussed issue by Local SEO company in India, you will see positive changes in your website ranking.
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